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Jan 16, 2015 8:00:00 AM

How To Overcome Your Fear Of Failure

ExactDrive was recently quoted in an article posted on LudoTech, a leading technology blog.

Its only natural that startup founders contemplate failure, especially considering that the majority of startups don’t last more than five years. More often than not however, the fear of failure tends to be quite irrational and often prevents entrepreneurs from focusing on the very goals they need to accomplish to achieve success. Rather than dwelling on the negative, its important to embrace the possibility of success and constantly envision your business in growth and continuous improvement. 

We spoke to several startup founders at different stages in their careers, and asked what advice they had for overcoming their fear of failure.

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Dec 19, 2014 8:21:00 AM

7 Startup Entrepreneurs On How To Attract Top Talent

ExactDrive was recently quoted in an article posted on YoungUpstarts.com, which focuses on stories and thought leadership pieces that help businesses small or large, the entrepreneurs and intrapreneurs, or those who simply want to become better at what they do.

by Philip Acuña

As a start-up, it’s seemingly impossible to compete with the Facebooks and Googles of the world, who can offer six figure salaries to the talented professionals you’d want on your team. Because of that asymmetry, it can often be more important to create novel ways of attracting top talent to a new company, than it is to obtain operational funding.

This poses a massive challenge for any young and innovative tech start-up hoping to build a top-notch team, one that is not only able to get the startup off the ground, but most importantly, lead it to enduring success.

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Dec 15, 2014 8:00:00 AM

What is your Best Advice for Maintaining a Healthy Work-Life Balance?

ExactDrive was recently quoted in an article posted on Noobpreneur.com, which is an award winning small business online magazine offering tips and ideas for small business owners and those who want to enter entrepreneurship with the right mindset.

Plato once stated that the beginning stages are the most important in any type of long-term work endeavor, and while this is certainly true, there are many entrepreneurs that take this advice a little too seriously.

As most of you know, being an entrepreneur isn’t simply a job, but a lifestyle, and this is especially true when running a startup. Between the long work hours and the addicting mix of excitement and anxiety that come with launching a business, many entrepreneurs tend to forget what really matters most, that being their personal life and their personal well-being.

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Dec 14, 2014 9:59:00 AM

Overcoming Founders Fatigue: Advice From Startup Founders Who Have Been There

ExactDrive was recently quoted in an article posted on EFactor.comEFactor Corp. is the parent of EFactor.com, the world's largest niche social network for entrepreneurs which provides its members with the people, tools, marketing and expertise to succeed and make real, trustworthy and lasting connections.

If you’re not growing, you’re dying. This age-old quote is an all too relevant mantra for any business hoping to enjoy long term success.  Constantly growing however requires an outpouring of all the creative and inspirational energies from founders and visionaries into the company’s ethos and objectives – energy that can dry up and that may need an occasional refilling.

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Dec 12, 2014 9:32:00 AM

Eight Startup CEOs Recount the Worst Entrepreneurial Advice They Ever Received

ExactDrive was recently quoted in an article posted on SiteProNews.comThey offer the latest articles and breaking news on technology, social media, search engines, SEO, business, marketing, content writing and webmaster resources.

A common trait among most successful entrepreneurs is their willingness to observe and learn from the experiences of others. In doing so, they can avoid many of the painful and unnecessary mistakes that are faced by newly launched entrepreneurial ventures, and focus instead on establishing long-term and sustainable growth.

While all advice may be valuable to a certain degree, it’s important to remember that the individuals who are giving that advice often derived their experiences from different contexts and circumstances. With this in mind, you should remember that those contexts may not necessarily apply to the vision that you have established for your business, and then decide whether that advice will actually help you, or if it might actually set you back.

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Dec 4, 2014 8:00:00 AM

Tips on Preparing Your Startup for Long-term Growth

ExactDrive was recently quoted in an article posted on TechGyo.comTechGyo is a leading technology web blog, specialized in topics like Internet, Twitter, Computer, Blogging, WordPress, Social Media, Make Money Online, Search Engine Optimization and more. TechGyo Technology blog was launch on April 2010 by Sreejesh Suresh.

The article asked a several startup executives and owners at different stages in their careers about how they prepared their startups for long-term growth.

  1. Develop Meaningful Relationships

The best way to prepare your start-up for long-term growth is to start curating connections and increase the network. Along the way, its extremely important to have people who believe in your product and can introduce you to others who might prove to be beneficial, be it for fundraising, mentorship or hiring new talent. Meaningful relationships cant be established overnight, so its important to get a head start.

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Dec 2, 2014 9:05:43 AM

ExactDrive Reaches Milestone of 1,000 User sign ups, Aims To Change The Way We Approach Media Buys

This article was originally published by exploreB2B on 11/26.2014.

ExactDrive allows businesses to log onto a self serve advertising platform quickly and manage their entire campaign details from specific online targeting, to placement and inventory. ExactDrive announces its newest milestone of 1,000 worldwide user signups for its online self-serve advertising platform, aiming to give businesses an unprecedented tailored control of their online advertising campaigns.

With the company now boasting a new office in Milwaukee, WI, an increasing amount of businesses continue to sign up to ExactDrive’s transparent self-advertising online platform, allowing them full control in every facet of their advertising campaigns.

Conducted completely online, this turnkey solution allows businesses to log onto the platform quickly and manage their entire campaign details from specific online targeting, to placement and inventory. This gives the client not just market specific optimization, but also a tailored campaign for a specific budget.

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Oct 7, 2013 12:38:00 PM

Agencyside's BOLO Conference 2013

With just one week away from Agencyside’s BOLO 2013 conference, ExactDrive is gearing up for an exciting week as hundreds of industry and agency leaders will come together in Scottsdale, Arizona. This conference provides the opportunity to experience authentic connections, audacious speakers, actionable ideas, and a helluva good time. 

The Agencyside Bolo team prides itself on bringing together some of the top agency leaders and thought provoking speakers in the industry. The breakout sessions are bound to provide you with many new topics to discuss, unique ways to think about existing topics and in some cases a new way of thinking about your industry. All resulting with you leaving the BOLO 2013 conference with a full set of action items and ideas to lead your agency & clients.

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Jun 1, 2013 12:20:00 PM

Exact Drive Launches Self-Serve Advertising Platform

GET IN THE DRIVERS SEAT

Advertisers traditionally have very little control over online ad campaigns. We think that’s a mistake. That’s why we let you determine targeting, inventory selection, placement and more. The result is a tailored campaign that aligns with your brand, budget and schedule.

Exact Drive designed and developed its self-serve advertising platform to provide small to mid size ad agencies (and Independent Resellers too) with an advertising platform that provides a turn-key solution to Plan, Manage, Traffic, Analyze, Report, and Optimize Digital Display campaigns for their clients.

  WE BUILT A SIMPLE AND TRANSPARENT SELF-SERVE ADVERTISING PLATFORM

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Jan 25, 2013 10:13:00 AM

Behavioral Targeting Definition

behavioral_targeting_categoriesBehavioral targeting or behavioral advertising can be thought of as the process of selecting prospects based on what they actually do online. Such online activities can include search terms used, sites visited and general browsing habits. The technique of behavioral targeting delivers advertisements to audiences who are actively seeking your offering or have a history of visiting websites of a similar content or topic to your product or service. When you get a moment, check out another article written by Exact Drive about behavioral targeting entitled, “Is Behavioral Targeting the Best for Customers?

Exact Drive offers a number of behavioral targeting categories to choose from. Below outlines the available behavioral targeting categories and the related behavioral targeting definition for each, followed by a supporting definition after each category. Remember, with behavioral targeting you are trying to accurately select or target prospects based on what they actually do online or have done online. Again, the technique of behavioral targeting delivers display ads to audiences who are actively seeking your offerings.

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