Digital Media News

ExactDrive is excited to have a recent article published on Forbes.com. POST WRITTEN BY: Tim Nichols, co-founder of ExactDrive Inc.

Native advertising is quickly growing to be a popular method of getting brands in front of new audiences. By creating appealing content that matches both the theme and style of a third-party website, businesses can seamlessly attract new followers and enhance visibility for its brand.

Not only do viewers spend almost the same amount of time reading native ads as they do editorial content, but they also pay 53% more attention to native advertising when compared to banner ads.

Full article can be found here.

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ExactDrive is excited to have a recent article published on Forbes.com. POST WRITTEN BY: Tim Nichols, co-founder of ExactDrive Inc.

With 2018 just around the corner, now might be the perfect time for your brand to start thinking about the topics that could be poised to leave your advertising team scratching their heads in the coming months. The faster you prepare for these new trends, the quicker you'll make your mark in the industry.

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ExactDrive is excited to be included in a recently article posted on Forbes.com.

One of the most important activities any agency can engage in is branding. And we're not just talking about developing and promoting a corporate brand, but also establishing your own personal brand, positioning yourself as a credible industry expert and thought leader.

Like any form of marketing, personal branding requires acute knowledge of both yourself and your intended audience, and consistently producing content that resonates with them. If personal brand development is on your to-do list, follow the advice of these Forbes Agency Council members.

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ExactDrive is excited to be included in a recently article posted on Forbes.com.

The move into 2018 also comes with a shift in digital marketing. New trends are entering the marketplace and your company needs to pay attention or you may be forced by the wayside. With the need to become more visible and reach more customers, the digital marketing of tomorrow offers advancements in emerging technologies as consumers demand a more integrated experience.

Fifteen members of Forbes Agency Council share what they think will be the major digital marketing trends of 2018. Here is what they had to say:

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ExactDrive Inc., a leading online media buying platform with managed services for behavioral, retargeting, mobile, video and other advertising services with offices in Milwaukee, WI and Minneapolis, MN, has been accepted into the Forbes Agency Council, an invitation-only community for executives in successful public relations, media strategy, creative and advertising agencies.

ExactDrive's Co-Founder, Timothy Nichols, joins other Forbes Agency Council members, who are hand-selected, to become part of a curated network of successful peers and get access to a variety of exclusive benefits and resources, including the opportunity to submit thought leadership articles and short tips on industry-related topics for publishing on Forbes.com.

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